THE APOLLYCON EXPERIENCE · 2024

Gaylord National Resort & Convention Center
National Harbor, Maryland

A convention
they could
step into.

For an event built around books, we made the photo experience part of the story.

See how it came together
Four ApollyCon guests celebrating with props in front of the custom bookshelf backdrop
Readers. Friends. A world they already loved.

3 daysA convention-long experience

2 boothsSelf-service, remotely managed

One identityWraps, backdrop & photo designs

Digital + printMoments to share. Memories to keep.

A REAL EVENT, MADE PERSONAL

More than a logo
on a photo.

Across three days at ApollyCon, two self-service photo booths gave readers a place to pause between sessions, pose with friends and capture memories with people they’d just met. Available throughout the convention and managed remotely, the booths made it easy to join in.

Between chapters.
Between sessions.
Together.

ApollyCon photo booth wrapped in the event’s turquoise and gold artwork
The event identity, carried onto the booth itself.

01 / DESIGNED TO BELONG

Part of the event.
From the first glance.

Fully branded vinyl wraps and matching digital photo designs made each booth feel like part of the convention.

The turquoise and gold artwork connected the physical booth with what guests saw on their finished photos. A consistent look, from stepping up to taking the memory away.

Made for this moment.

02 / A BOOKSHELF MADE FOR THE FANS

A little of her world.
A moment of their own.

For an event built around books, we created something especially personal: a custom bookshelf backdrop featuring titles by Jennifer L. Armentrout.

Conceived and designed from scratch by Snapshot Moments, the printed backdrop brought a little of the author’s world into every photo.

Three friends posing against the bookshelf backdrop designed for ApollyCon
The branded self-service booth and printed bookshelf backdrop set up inside the convention venue

FROM IDEA TO EVENTA bookshelf designed around the author’s books became a setting readers could make their own.A backdrop with a story.

03 / BETWEEN-THE-PAGES MOMENTS

One event.
More ways to remember it.

Square photos, wide layouts and playful movement—all tied together by the same ApollyCon identity.

A moment in motion. A square design made for the convention.
A wider view. The same event identity in a landscape format.

Animations play as you scroll. Pause any time.

04 / THE AFTERPARTY

One last photo.
Something to keep.

Then came the afterparty—and something to take home. Matching branded photo strips turned the evening’s poses and laughter into printed keepsakes.

Digital memories throughout the convention. A physical takeaway for the final celebration.

Single three-photo ApollyCon afterparty strip, April 27, 2024
Second three-photo ApollyCon afterparty strip with friends at the bookshelf backdrop

The night ends.
The memories come home.

YOUR EVENT HAS A STORY, TOO.

Let’s make it
part of the experience.

One event identity, carried through the booth, the backdrop and the memories.

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